Wednesday, April 11, 2012

AND THE ADDY GOES TO...

In a World Wide Web of short attention spans, what better way to get minds and stomachs zeroed in on your product than an interactive online game? Brian Biggs worked with Red Door Interactive to create this Addy award winning campaign, "Rubio's Chase the Taste: The Return of The Original Fish Taco® Game". The objective: search through the massive crowd to find The Original Fish Tacos®, Rubio's chef, Ralph, and other hidden goodies. A drawing for the chance to win $2,500 and several iPads was an added incentive for the players. In addition, coupons for a free fish taco were issued to everyone who played.

The award winning online game screenshot
Photo credit: 
http://www.reddoor.biz/addys_2012/rubios.html

  Results:
·         101,469 visits to landing page over a period of 42 available days
·         68,430 visits to play over a period of 42 available days
·         67% conversion rate
·         Only 6% quit rate
·         19,000 shares in first day
·         7,000 “Post Your Time” shares on Facebook
·         4,625 shares via Facebook message
·         1,880 shares via Twitter
·         5,198 shares via email 


Tuesday, March 20, 2012

MAD MEN MADNESS!

With the long-awaited return of AMC's hit series Mad Men coming up this Sunday, lots of publications are focusing on the show in some way. TV Guide asked Sean McCabe to do a Warhol-style take on four main characters for their cover:

CLICK HERE TO VIEW MORE WORK BY SEAN MCCABE
Newsweek went even further, asking its advertisers to create retro ads for this weeks issue, including one for Domtar Paper by Jonathan Carlson:

CLICK HERE TO VIEW MORE WORK FROM JONATHAN CARLSON'S PORTFOLIO


 CLICK HERE TO VIEW ALL OF THE ADVERTISEMENTS NEWSWEEK'S MAD MEN ISSUE (And don't forget to vote for Domtar Paper as the issues best ad!!)

Monday, March 12, 2012

STEPHANIE DALTON COWAN'S VISUAL MASTERPIECES!

Stephanie Dalton Cowan recently completed these magnificent illustrations for the Austin Lyric Opera in Texas. She worked with designer Alisha Neumaier to create decorative and colorful pieces for three different performances: Faust, Pagliacci and The Marriage of Figaro. The images will be used in the 2012 Season Brochure and various other media.

Wednesday, March 7, 2012

JOHN S. DYKES HITS IT OUT OF THE BALLPARK!

In March 2011, John S. Dykes was assigned to illustrate a book of poems called F is for Fenway, a tribute to the nation's oldest major league ballpark, home to the Boston Red Sox, as it reaches its 100 year anniversary. For inspiration, John used the book's poems, reference from the library, magazine clippings, and photographs he'd taken of the baseball park. Using his own unique style, a mix of pencil & ink on paper, then coloring digitally, John captures the essence of Fenway Park in the heat of a Red Sox game. Once John's finals were in, the book quickly went to print in the United States so that it could be on shelves before opening day in April.

Wednesday, February 29, 2012

G&C RAPP BRINGS PETER AND MARIA HOEY ABOARD!

We are excited to announce that the acclaimed illustration team of Peter and Maria Hoey has joined our group! You may be most familiar with their info-graphic work, but Peter and Maria have an incredible range that includes animation, portraits and comics. 







 

Tuesday, January 31, 2012

INTRODUCING: ROMAN MURADOV

Seldom do we bring on talent, fresh out of art school, but we made an exception with Roman Muradov. Roman is a remarkably accomplished young illustrator with a deep portfolio, focusing primarily on portraits and graphic novel-style illustration. He is already receiving regular assignments from the New Yorker!
CLICK HERE TO VIEW MORE WORK FROM ROMAN MURADOV'S PORTFOLIO


Tuesday, January 24, 2012

DAVID HUGHES, BACK IN THE AMERICAN SADDLE

After a period of self-imposed exile from work in the States, British illustrator David Hughes is back in the proverbial American saddle. David's scathing caricatures and astute observations of the world around us provide a unique blend of the visual and verbal. His portfolio has been reloaded with new images, including some interesting sequential pieces. Please check out David's latest work and let us know if he connects with any upcoming projects.

 CLICK HERE TO VIEW MORE WORK FROM DAVID HUGHES' PORTFOLIO